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สร้างขนมด้วยดีไซน์, มอบพลังให้ผู้คน, ริเน็น, ริเน็นของฟีนิกซ์ลาวา,

INSPIRATION TO 

CRAFT THE LAVA


Phoenix Lava, a manufacturer and distributor of Lava bun was established in Fukuoka, Japan July 2014 by the two brothers who have had great interests in cooking and running their own business. 


They decided to start up a business selling steamed buns, with #givingbao philosophy using unique methods to produce as well as high quality ingredients. In addition to its great and unique taste, the products are delivered to the market with exceptionally fine packaging, making Phoenix Lava’s buns stand out from other ones of its kind.

Due to the fact that nowadays consumers’ lifestyle and eating habits have been significantly changing and fast food culture 

has become more popular, it is certainly the opportunity 

for snack business to grow as well.


Our mission is simple, Build a 'giving culture' societies,
one community at a time.

Phoenix Lava 3 Work Principle

1. Small detail Principle
'No Detail is too small' 「おもてなし」

2. Honest Principle
Think Outside-in , be honest in what we do, in ingredients we use
in food we made.

3. Long-term Mutual Benefit Principle
make a Long term decision for everyone


ซาลาเปา, ซาลาเปาแห่งการให้, phoenix lava story, ปรัชญา, ปรัชญาการทำธุรกิจ

Our mission is simple:  reinvent the bun  

to light people up.

Our Leadership. 

CEO & Co-founder

Parin Suksmith


Kyoto Alumni, Founded Phoenix Lava in Japan 2012. Parin is a serial entrepreneur, strategic thinker who combined Design and Hospitality to bring new value to people.

Chief Happiness Officer

Ploynapas Chaturapitpornchai


Kyoto Alumni, In her role, she is focused on Operation, HR and Recruit the member of Phoenix Lava. She is the one who design Phoenix Lava Culture from day 1. Today that Phoenix Lava has only 6% turn over ratio.

Chief Product Officer & Co-Founder

Paron Suksmith


Ex-Fukuoka 'Omiyage' Factory manager and Food Science graduated. Paron is the one behind all the Phoenix Lava delicious recipe. He is a passionate food lover, always seeking new ingredient to make good food for people.